Industry Analysis

End-to-end category intelligence for cross-border decisions

Built around seven layers: market size, top brands, top stores, top products, subcategory structure, custom market, and attribute analysis. Keep teams aligned under one data language.

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01 / Market Size

Read volume, structure, and trend in one place

Quickly assess category volume, sales value, store scale, and structural composition, then combine trend curves to build a consistent view of market momentum.

Market size overview — Figure A: Size overview and filters

Use platform/site filters to review category scale and stage-level changes quickly.

Market trend decomposition — Figure B: Trend and structure split

Combine total trend with share structure to improve market cycle judgment.

Figure C: Brand ranking and key metrics

Aggregate brand sales, GMV, and YoY changes to identify leading tiers.

Figure D: Brand trend comparison

Track ranking shifts over time and evaluate growth durability.

02 / Top Brands

Identify leader structure and change paths

Review sales scale, YoY speed, concentration, and timeline in one view to spot stability, acceleration quality, and catch-up windows.

03 / Top Stores

Track store performance and operation quality

Take stores as the unit to evaluate sales, GMV, ASP and trend volatility. Identify high-quality operators for benchmarking.

Top store leaderboard — Figure E: Top stores leaderboard

Reveal stores with stronger operational efficiency and sustained growth.

Figure F: Top products leaderboard

Break down product-level sales structure and locate growth-driving SKUs.

04 / Top Products

Find the real drivers behind category growth

Focus on product-layer velocity to identify key SKUs and price bands that actually move market growth and assortment optimization.

05 / Subcategory Structure

Understand share distribution and structural migration

Decompose subcategories and evaluate competitive status with both share and growth, then prioritize the most promising tracks.

Subcategory structure — Figure G: Subcategory composition

Spot high-potential subcategories by share and concentration split.

Figure H: Subcategory trend migration

Read structural movement over time and detect turning points early.

Figure I: Custom market filters

Combine platform, site, keywords, and more to build target markets.

Custom market output — Figure J: Saved market outputs

Persist outputs into reusable market pools for repeat analysis.

06 / Custom Market

Build a business-fit market with multi-condition filters

Assemble specific markets by platform, site, brand/store type, keywords, and price range to match real operating scenarios.

07 / Attribute Analysis

Find category opportunities from attributes

Use attribute cross-analysis and overview metrics to identify high-impact feature combinations for product, content, and media strategy.

Attribute term analysis — Figure K: Attribute term performance

Detect which attribute terms most influence performance outcomes.

Attribute value cross analysis — Figure L: Attribute value cross insight

Locate feature combinations with stronger commercialization potential.

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